In today’s ever-changing business and entrepreneurial landscape, motivating employees requires a fresh approach. Whether you’re managing a large institution or running your own business, fostering motivation and engagement is crucial for success. In this post, we’ll explore four concepts to enhance employee motivation: individualized creativity, holistic employee consideration, seasonal business energy, and the importance of one-on-one coaching.
1. Individualized Creativity: Unlocking Employee Potential
In 2024, the definition of success is shifting from “productivity and efficiency” to “creativity and innovation”. And innovation emerges at the intersection of diverse backgrounds and perspectives, which means appreciating each employee’s unique contributions is more important than ever. You can no longer assume the “tried and true” way that conformity has led to will continue to work. It’s already showing that it often no longer does.
To motivate employees, it’s crucial to create an environment where creativity is encouraged and celebrated. This involves:
- Creating a Safe Space for Ideas: Encourage employees to share their ideas without fear of failure. A culture that values experimentation and accepts mistakes as part of the learning process will foster greater innovation. When allocating budget or prioritizing tasks, build this in. Let the team know that there is budget for many ideas to be explored and developed, and that some will show potential and others won’t. And that both is okay. It’s crucial that team members understand that its the creativity that will be rewarded, not the output. This requires consistency and trust from leaders like you.
- Diverse Perspective Integration: Promote open communication and collaboration among team members from different backgrounds. Help team members notice when they are unconsciously disregarding other perspectives and viewpoints. Build a culture where it’s normalized to notice and take responsibility when something like this happens, without shame or judgement. And to listen to others’ experiences when they are impacted by an unconscious behavior. It is crucial to foster healthy communication around unconscious bias patterns that block creative exploration, as a blend of diverse perspectives always leads to groundbreaking ideas and solutions.
- Recognizing Individual Contributions: Celebrate the unique talents, communication styles, and achievements of each employee, helping them feel valued and heard. Most importantly, this helps all team members better understand how to value and hear a wide range of ideas and communication styles.
- Navigating Technological Disruption: Understand that AI and other technologies can handle many tasks that typically require a lot of time, freeing up employees to focus on innovative and creative work. Encourage them to explore new ways to leverage these tools creatively. And help them feel confident and safe that they won’t be replaced with AI but will actually be able to do more of what they love by utilizing it.
- Tapping into Unique Creativity: Help employees reconnect with their creativity, which may have been suppressed in favor of productivity in the past. Help them realize where they are unknowingly / unconsciously blocking their own creativity and help them tap back into it. More on this when we discuss #4: one-on-one coaching.
2. Considering the Whole Person: Beyond Professional Roles
Understanding and supporting employees as whole individuals, not just workers, is essential for motivation. This means acknowledging their personal journeys, cultural backgrounds, and individual challenges. There is so much wasted genius and talent on most teams just waiting to be tapped in to.
Key strategies include:
- Personalized Support: Take time to understand the unique motivations and potential blocks of each employee based on their background and experiences. Recognize the unique challenges they may face related to race, gender, sexual orientation, and other personal factors.
- Professional and Personal Development: Link company goals to individual aspirations and goals, helping each team member understand how the goals of the company and their own personal goals are connected. And help them get into a role that will help achieve both at the same time.
- Addressing Generational Differences: Understand that different generations have different engagement needs. For example, Gen Z employees may value flexibility and opportunities for creative expression while Gen X and Boomers will likely value stability and consistency. It’s important to create personalized professional development pathways for various “archetypes” of employees and AI can be a great tool for this. It’s also important to understand the unique fears these different generations will be experiencing.
- Holistic Well-being: Encourage practices that support the overall well-being of employees, such as mental health days, wellness programs, and flexible work arrangements. This helps them use their energy and creativity in the times it is most optimally available, which is a win for them and the organization.
- Emotional Intelligence Cultivation: Build a culture of emotional intelligence where employees feel safe to share their emotions responsibly and take ownership of their emotional well-being.
3. Aligning with Seasonal Business Energy: Understanding Business Cycles
Every business experiences cycles similar to the seasons:
- Spring (innovation and ideation),
- Summer (networking and sales),
- Autumn (delivery and project management), and
- Winter (analysis and optimization).
Aligning your efforts with these cycles can enhance motivation and productivity.To leverage seasonal energy:
- Identify Your Business Season: Recognize which phase your business is currently in, which season each project is in, and tailor your strategies and task allocation accordingly.
- Utilize Team Strengths: Use tools like Wealth Dynamics or Talent Dynamics to understand the seasonal strengths and natural genius of your team members, assigning tasks that align their capabilities to the current businessor poject season.
- Encourage Seasonal Activities: Promote activities that match the business season, taking a new product idea (Spring) to market by sharing it and selling it at events (Summer), so you can then deliver it and get customer feedback (Autumn) and use that feedback to optimize it (Winter) before you head back into Spring. This allows for iterative growth and mimics that natural unfolding of nature. Often companies will try to perfect (Winter) an idea they just came up with (Spring). This is going opposite of the natural direction of the seasons.
- Adapting to Change: Business cycles are influenced by external factors like market trends and technological advancements. The iterative nature of following the seasons allows you to stay flexible, adapt your strategies, and to allow everybody’s voices to be heard each Spring.
- Recognize Team Member Contributions: Understand and leverage the unique seasonal energies of your team members to maximize their contributions during each phase. And help them better understand how to both add the most Value and Leverage each other by staying in their lane of genius and asking for support.
4. The Importance of One-on-One Coaching: Personalized Growth
Personalized coaching is crucial for fostering motivation and engagement. Since the early 2000s with the introduction of Vertical Leadership Development, it has been shown that one-on-one coaching is one of the most preferred leadership styles of Millenials and Gen Z, a quickly growing population in the workforce.
Effective one-on-one coaching involves:
- Regular Check-Ins: Schedule consistent one-on-one meetings to discuss progress, challenges, and goals. These sessions help employees feel valued and supported.
- Help Team Members See Their Unconscious Patterns: It is extra important to help team members notice and communicate patterns in behavior and communication that keep them locked into cycles of conformity and productivity. This will allow them to slow down and not react to the fears that can be associated with being creative in the workplace, something that hasn’t been generally acceptable for many decades.
- Fostering Emotional Intelligence: One-on-one environments where a manager understands how to lead with curiosity and compassion gives employees a safe space to share their emotions – and take reponsibility for them. To shift out of blame and victimhood and into a choice of how they want to allow themselves to be impacted by others – or not. To help them shift out of reactionary auto-pilot patterns and to create space where they can make new choices that allow them to use more of their genius and less resistance.
- Developing Personal Motivation: Tailor coaching to help employees uncover their unique personal motivators, rooted in how they want to feel. Ask them what they want to be doing when they feel good and give them space to ponder these types of considerations.
Conclusion
In the ever-changing landscape of 2024 and beyond, motivating employees requires a nuanced approach that values creativity, considers the whole person, aligns with business cycles, and emphasizes personalized coaching. By fostering a culture of innovation, inclusivity, and continuous personal and professional growth, you’ll create the space for a naturally motivated and engaged workforce ready to tackle the challenges of the future.
As a leader, it’s essential to adapt to these evolving needs and lead by example. A great place to start with that is through Human Design, a tool that allows you to understand the unique way your body is designed to lead, how energy naturally flows through it, and how you can lean into your unique creativity, setting an example for your team members to do the same.